The branding concept "Immersed," created for the 2024 Curtin Design and Built Environment Graduation Show in collaboration with Sophia Thomas, invites audiences to engage deeply with student achievements. Each building level showcases a gradient symbolising the journey through disciplines, with each faculty represented by its own shade, visually unifying and celebrating collaboration. The brand emphasises depth and discovery through clean, minimalist design elements, gradients, and dotted lines that guide the audience through the exhibition. Its modern and warm aesthetic appeals to both industry professionals and students, while rounded forms represent diving and depth, emphasising the exploration of student talent and celebrating innovation.